Cold Calling Techniques (That Really Work!)
by Stephan Schiffman · Stephan Schiffman
Short, practical sales classic from corporate trainer Stephan Schiffman on telephone prospecting: reaching decision-makers, setting appointments, structuring the call, and tracking call-to-appointment ratios. Readers come away with a repeatable cold-calling routine and responses to common objections.
This link may earn us a small commission at no extra cost to you. Affiliate disclosure
More resources on Cold Calling
saleshacker.com
Sales Hacker is a leading resource for modern sales, offering practical articles, templates, webinars, and events on outbound and inbound selling, sales enablement, and revenue growth.
The Art of Sales with Art Sobczak
Long-running podcast from phone-sales trainer Art Sobczak, author of Smart Calling. Episodes cover researching prospects before calling, opening statements, getting past gatekeepers, voicemail, handling early objections and prospecting habits, giving listeners conversational call techniques they can apply straight away.
Fanatical Prospecting
Jeb Blount's handbook on building a disciplined daily prospecting habit across phone, email, social and in-person channels. Covers time blocking, the law of replacement, telephone call frameworks and handling objections, so sellers can keep a full pipeline and book more meetings.
Smart Calling
Art Sobczak's guide to cold calling built on pre-call research: gathering intelligence on prospects, crafting a relevant opening, using voicemail and email, and handling early resistance, so callers can earn conversations with decision-makers without scripted pitches or high-pressure tactics.