Business Strategy
Coursera
In this course you will learn how organizations create, capture, and maintain value. In doing so, youâll develop an understanding of how and why this process is fundamental for sustainable competitive advantage. You will be able to better understand value creation, and capture and learn the tools to analyze both competition and cooperation from a variety of perspectives, including the industry-level (e.g., five forces analysis) and the firm-level (e.g., business models and strategic positioning). You will be able to: - Understand how managers coordinate different functional areas, resources, and systems inside a company and align them with the external environment to enhance overall performance - Recognize strategic management tools and frameworks and apply them to real business contexts - Process diverse business and industry information to diagnose strategic issues, evaluate strategic alternatives, and formulate a coherent and actionable strategic plan This course is part of Gies College of Businessâ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.
More resources on Strategic Planning
hbr.org
Harvard Business Review (hbr.org) is a leading source of strategy and management insights, offering research-based articles, case studies, and practical frameworks to inform strategic planning and implementation.
mckinsey.com
McKinsey.com is the online home of McKinsey & Company, a global management consulting firm. It provides research, thought leadership, and practical guidance on strategy and organizational performance, including articles, reports, and case studies across industries.
Strategic Management
The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization
strategy-business.com
Strategy+Business is a business strategy magazine that publishes in-depth articles, case studies, and thought leadership on strategic planning, leadership, and organizational performance. It provides insights, frameworks, and practical guidance for developing and executing corporate strategy across industries.