Best Influencer Analytics Tools 2024 (Free & Paid)
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Top tools for tracking influencer metrics discussed in r/influencermarketing.
More resources on Analytics & Metrics
HypeAuditor
Influencer discovery and analytics platform with free tier.
SocialBlade
Free analytics for YouTube, Instagram, TikTok influencers.
How to Analyze Influencer Campaigns Like a Pro
Step-by-step metrics guide from practitioner in comments.
Google Analytics for Beginners
In this 2-hour long tutorial, you will learn how to get started with Google Search Ads and create successful campaigns to reach new customers and grow your business. We'll work on Google Ads, Google's online advertising platform. You will drive qualified traffic, or best-fit customers to your business while they're searching on Google, for products and services like the ones that you offer. By the end of the tutorial, you will be able to: - Create your account on Google Ads - Set up the first campaign structure - Set up conversion tracking - Add relevant audience, set bids and budgets and targeting - Set up ad groups - Do effective keyword research - Create impactful and relevant ads - Navigate through the Google Ads Dashboard - Learn about Tools and Settings available on Google Ads - Optimize ad campaigns to generate conversions and be profitable Note: If you don't have a Google account, you will need to create one to be able to complete the content.
vidiq.com
vidIQ is a YouTube analytics and optimization platform that provides keyword research, SEO insights, competitive analytics, and educational resources to help creators grow their channels.
socialblade.com
SocialBlade is a social media analytics platform that tracks public metrics for platforms like YouTube, Twitch, Twitter, and Instagram, offering channel statistics, earnings estimates, follower/subscriber counts, view totals, and historical trends. It serves as a learning resource to understand how metrics reflect performance, growth, and engagement across creators.